Celebrities Unlikely To Sway Young Voters

Monday, April 26, 2010 - 10:40 in Psychology & Sociology

If you find politically vocal celebrities annoying, you may be able to take comfort in new research  which suggests that movie stars are unlikely to influence the outcome of political elections. Two new studies from North Carolina State University show that young voters are not swayed by celebrity endorsements of political candidates – and sometimes voters like the candidate less as a result of receiving a celebrity's endorsement. God bless America's young people. The research was presented April 22 at the 68th Annual Conference of the Midwest Political Science Association in Chicago. read more

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