A passing mood can profoundly alter 'rational decisions'

Friday, October 21, 2011 - 14:30 in Psychology & Sociology

Could a passing mood influence your financial portfolio for decades to come? Can impulses you inherited from your cave-man ancestors influence your financial decisions in the modern world in ways that may have lifelong consequences? In a word, yes. Researchers report new evidence that passing mood and deeply embedded human impulses can and do influence us as we make important financial decisions.

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