Students need help to save money, but don't always know it, study finds

Thursday, August 26, 2010 - 19:21 in Psychology & Sociology

Students could use help saving more money, but they don't always know it. If they were offered a simple way to do so, would they take it? A new study suggests the answer is no. And the reason is that their very good intentions can give rise to a sense of optimism that leads them to undervalue opportunities that could make it easier to actually achieve a long-term savings goal.

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