Extracting useful scientific information from social media

In the second it takes to 'like' this article, 6,000 tweets, 5,000 profile updates, 4,000 photos and 500 blogs will have been posted on multiple social media platforms. As that second extends to a minute, a day and even a year, more than 2 billion people around the world will have checked in and out of their virtual networks hundreds and thousands of times. Researchers at A*STAR are putting this wealth of 'breaking news' about what people are thinking, feeling and doing to good use, whether to visualize the spread of the avian influenza virus in virtual space, or to gain new insights into human psychology for better marketing.

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