Bikini-clad women make men impatient
Friday, May 30, 2008 - 12:21
in Psychology & Sociology
Images of sexy women tend to whet men's sexual appetite. But stimulating new research in the Journal of Consumer Research says there's more than meets the eye. A recent study shows that men who watched sexy videos or handled lingerie sought immediate gratification—even when they were making decisions about money, soda, and candy.
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