Advocating for social issues at work more likely to succeed linking morality and mission, study says

Monday, February 4, 2019 - 20:00 in Psychology & Sociology

When convincing management to consider advocating for a particular social issue, employees may think it is wise to focus on the benefits to the bottom line but making a moral argument may be a better strategy, as long as it aligns with the company's values, according to research.

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