Unethical advertising at launch of new antidepressants in Sweden
Thursday, May 2, 2013 - 23:00
in Mathematics & Economics
The new feature of the antidepressant drugs of the 1990s was that they had milder side-effects than their predecessors. Combined with aggressive marketing, this meant that annual sales in Sweden increased from just under EUR 18 million to over EUR 100 million in the space of just a few years.