'Keep it simple stupid'? Not if you're asking for help
Thursday, May 25, 2023 - 13:03
in Psychology & Sociology
The toughest sell in business isn't a sell at all, strictly speaking. Convincing others to donate valuable time or resources to your cause, without any tangible compensation, is the rarest and most prized of communications skills. That is especially true in our age of digital mass communication, when written appeals jostle for attention in our email inboxes and social-media feeds every day.