Fighting the water army of fake reviewers
Tuesday, November 8, 2016 - 09:01
in Mathematics & Economics
Fake reviews do nothing for the confidence of customers buying products and services online, they also damage company reputations and can lead to ill feeling about the online marketplace itself. Now, researchers in China have devised an algorithm to help weed out fake reviews on ecommerce sites. They publish details this month in the International Journal of Services Operations and Informatics.