What are they doing with my data?
Wednesday, March 9, 2016 - 08:40
in Mathematics & Economics
You go shopping. You check-out at the cashier and are ready to pay. The cashier pulls out a camera and takes a picture of you, your bill and your credit card. You ask the cashier why. He tells you that the photo enables the supermarket to better profile customers like you—based on how you look, what mood you appear in, what clothes you wear, who you are with and what you buy. Demographic and behavioral information about you will be inferred from the information collected.