'Smaller is smarter' in superspreading of influence in social network
Wednesday, July 1, 2015 - 18:00
in Psychology & Sociology
A study by City College of New York physicists Flaviano Morone and Hernán A. Makse suggests that "smaller is smarter" when it comes to influential superspreaders of information in social networks. This is a major shift from the widely held view that "bigger is better," and could have important consequences for a broad range of social, natural and living networked systems.