Researchers developing algorithms to detect fake reviews
Tuesday, October 21, 2014 - 07:30
in Mathematics & Economics
Anyone who has conducted business online—from booking a hotel to buying a book to finding a new dentist or selling their wares—has come across reviews of said products and services. Chances are they've also encountered some that just don't seem legitimate. Researchers at the University of Kansas are developing algorithms and computational models to detect fake online reviews to improve commerce for consumers and businesses and to improve credibility of social media.