Social acceptance and rejection: The sweet and the bitter

For proof that rejection, exclusion, and acceptance are central to our lives, look no farther than the living room, says Nathan Dewall, a psychologist at the University of Kentucky. "If you turn on the television set, and watch any reality TV program, most of them are about rejection and acceptance," he says. The reason, DeWall says, is that acceptance—in romantic relationships, from friends, even from strangers—is absolutely fundamental to humans.

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