Mental simulations of social thought and action

Friday, August 5, 2011 - 10:00 in Psychology & Sociology

We live in a world with people from diverse cultures, different societies and varied communities. Unfortunately, all those differences can sometimes result in segregation and discrimination. Reducing prejudice and creating more open minded societies has been the focal point of recent research and now, a new study in this field suggests that mental simulation is a key component of behavioral change strategies. Though this approach is controversial, authors Richard J. Crisp, Michèle D. Birtel, and Rose Meleady at the University of Kent, believe that this will assist in reducing prejudice and discrimination.

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