Researchers say web searches are good predictors of success
Wednesday, September 29, 2010 - 06:07
in Earth & Climate
(PhysOrg.com) -- Researchers at Yahoo! have been collecting data on Web searches for movies and games and comparing them with other predictors of success, such as product reviews and production budgets, and have discovered that, while not as accurate as traditional means, adding search data into the mix makes predictions more successful overall.