Even toddlers get it: Data 'chunks' are easier to remember
Monday, July 14, 2008 - 16:42
in Psychology & Sociology
Which is easier to remember: 4432879960 or 443-297-9960? The latter, of course. Adults seem to know automatically, in fact, that long strings of numbers are more easily recalled when divided into smaller "bite-sized chunks," which is why we break up our telephone and Social Security numbers in this way.