For businesses, going green brings in greenbacks

Monday, January 30, 2012 - 05:30 in Mathematics & Economics

As the United States seeks to reinvigorate its job market and move past economic recession, MIT News examines manufacturing’s role in the country’s economic future through this series on work at the Institute around manufacturing.Nearly a third of companies now say that the adoption of sustainable practices has added to their profitability, according to a new MIT study — and manufacturing firms are in the vanguard.Two-thirds of more than 2,800 companies surveyed by MIT Sloan Management Review say they have made sustainability a permanent agenda topic within their companies, up from 55 percent a year ago. And most respondents — based in 113 countries, and spanning a wide variety of sizes and industries — now see sustainability as “necessary to be competitive” in today’s economy. The study was conducted with the help of the Boston Consulting Group.“The purpose of the report was to get a high-level view of how organizations...

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