Insurers' commitment to healthcare reform is only skin-deep

Monday, March 9, 2009 - 02:21 in Health & Medicine

The industry claims to have had a change of heart, but its position hasn't changed at all. The genius of modern marketing is pouring old material into new packaging. Over the years this has given us yogurt in tubes, prechopped salad greens in cellophane bags and, most recently, the health insurance industry's new image as a friend of reform.

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