Unplanned purchases: Why does that Snickers bar looks better the longer you shop?
Wednesday, June 3, 2015 - 10:20
in Mathematics & Economics
You go to the grocery store to buy a pound of ground beef and a can of tomato sauce. You walk out with the ground beef, the sauce, and a bag of chocolate-covered almonds, a silicon spatula, and the latest celebrity magazine. What happened? According to a new study, what and when you purchased determined the array of items you eventually bought.