A Shark Fin Promotion Backfires

Wednesday, July 21, 2010 - 11:56 in Biology & Nature

A fizzled marketing campaign highlights how rapidly opinion has shifted on the issue of shark fin soup in Hong Kong.

Read the whole article on NY Times Science

More from NY Times Science

Latest Science Newsletter

Get the latest and most popular science news articles of the week in your Inbox! It's free!

Check out our next project, Biology.Net