Women are better bargain hunters than men, with male shoppers seeking known brand names when deciding which store to go to, a Massey University study of consumers has found.
... shop. "Results suggest that simple exposure to brand names has the potential to activate goals which then ... make choices among various product brands. In the authors' final study, participants viewed ...
... explanation is that the conclusions may be skewed by financial relationships of editorialists with brand-name pharmaceutical companies, which are not always disclosed. Approximately half of the ...
Contrary to the perception of some patients and physicians, there is no evidence that brand-name drugs are clinically superior to their generic counterparts, according to a new article, which examined ...
... logo. The researchers discovered a backlash effect: People with a lot of subliminal exposures to the brand name and a lot of incidental exposures to it were not as likely to choose it.
In a final ...
Canadians, especially expectant women, should not use two vitamin C products sold under the brand names New Roots Herbal Vitamin C8 and Vitazan Professional Vitamin C ...
... (College of William and Mary) discovered that consumer brand loyalty heavily influences responses to marketing ... compared people who were very loyal to specific brand-name products: Sony music players, ...
(AP) -- Newly merged company Clearwire Corp. says it plans to sell its wireless broadband service under the brand name of "Clear."
... name. If you bought a Boeing, you got, nose to tail, a Boeing. These days, however, ... 're using a Dell with Intel Inside. "The component brand name, right there on a product, is, in a way, insurance ...
Nokia, the world's top mobile phone maker, said Friday it was in a court battle in Brazil over its Ovi brand, which a Brazilian telecoms company called Ouvi claims is too similar to its name.
... researcher and assistant clinical professor at the USC School of Dentistry.
Sold under brand names such as Fosamax, Boniva and Actonel, bisphosphonates are prescribed to millions of patients to ...
... , abdominal pain and constipation associated with irritable bowel syndrome, or IBS. Lubiprostone, known by the brand name AMITIZA®, was just approved by the U.S. Food and Drug Administration for use ...
... are 100 times as potent as warfarin.
A commonly used super-warfarin is bromadiolone (sold as the brand name Temus in Norway). Few laboratories have been able to prove the presence of bromadiolone ...
... Department of Medicine, Division of Nephrology, shows that the anti-rejection drug sirolimus (brand name Rapamune) may help prolong the clinical benefit of transplanted kidneys and delay rejection, ...
... multiple other issues that should be addressed through therapy," he said.
Naltrexone is sold under the brand names Revia and Depade. An extended-release formulation is sold under the name Vivitrol.
