... the assertion by investing millions of dollars in commercial advertising. However, a new review of the evidence published ...
... sing and dance about it instead. The researchers found the link between advertising and tobacco use among the Indian youth to be alarming ... influenced,” Perry said. “The more exposed the youth were to tobacco advertising, the more likely they were to have ever used or be currently using tobacco.” The study ...
... Corp.'s pursuit of Yahoo Inc. is leaving advertisers pining for other ways to reach mass audiences ...
... consumption among young people. Researchers found that advertising seems to be most effective in the case of alcopops and cider ...
(AP) -- Internet advertising revenue dipped slightly in the first quarter to about $5.8 billion, ending a streak of 13 quarters of consecutive quarterly growth.
Google on Tuesday introduced a tool that lets advertisers figure out which websites their ideal customers are inclined to visit.
A new high-tech Japanese electronic display can instantly identify people's sex or age range and target them with advertisements to suit them, maker NEC Corp. said Friday.
... Barack Obama and John McCain are airing more advertisements in more media markets than their counterparts did during ...
A Shell suggestion in advertising that oil sands were a sustainable energy source has been ruled out of order by the UK's Advertising Standards Authority, upholding a complaint lodged by WWF-UK...
... , are swamped with these ads, with one key exception. All American advertisements are in English. Yet Canada has a significant French ... hypothesize that DTCA may not be as effective as other types of consumer advertising due to the unique complexity of the marketing/sales ...
... ) -- A group representing big-spending national advertisers said Sunday it sent a letter to the Justice Department ...
Simon Anderson's research on economic models for advertising has earned consistent funding from the National Science ... grant. The funding will support research into two strains of advertising economics: information overload and comparative ...
... publicly criticized the proposed search-advertising partnership between Yahoo Inc. and Google Inc. on Monday ...
... things seem similar?". This research could mean that some advertisers and marketers could be failing to reach up to half of their potential ... the number of opportunities available in key web advertising methods such as Google AdWords. The University of Warwick ...
... things seem similar?.' This research could mean that some advertisers and marketers could be failing to reach up to half of their potential audience and it could double the number of opportunities available in key web advertising methods such as Google AdWords ...