Twitter maps show Americans' beer preferences
Researchers who mapped tweets revealed how "beer space" on Twitter reflects real-world preferences of brews and beer brands in the United States. For example, tweet preferences for Bud Light were found in the Eastern half of the US, while preferences for Coors Light originate in the Western half, particularly near Colorado and surrounding states. Other beer spaces included Miller Lite preferences in the Midwest and Great Plains, and brands like Corona and Dos Equis in the Southern border regions of the US. These and other findings were mapped by University of Kentucky geographers Matthew Zook and Ate Poorthuis, who discovered the geography of Americans' beer and wine preferences in a chapter in the new edited book "The Geography of Beer," published by Springer.