Poked to Vote: Social media and voter participation
Friday, January 25, 2013 - 07:00
in Psychology & Sociology
If you logged into Facebook on Election Day 2012, you may have seen – along with political rants and raves from your friends (and pictures of cats) – a nonpartisan message from Facebook at the top of your newsfeed, urging you to vote or to be a voter. Or, if you happened to be in the control group, you may have seen no voting message from Facebook itself. Either way, if you logged in from the United States, you were part of a project to increase democratic participation, led by UC San Diego's James Fowler.