Six Ways We Kill Innovation Without Even Trying

Tuesday, December 13, 2011 - 10:00 in Mathematics & Economics

Why do some great ideas fail and others succeed? The unique innovations pioneered by someone like Apple CEO Steve Jobs may have less to do with "out of the box" creativity than with mastering--and overcoming--a set of fundamental constraints that span everything from technology to society to group dynamics. Management professor David Owens of the Vanderbilt Owen Graduate School of Management says that business and other leaders need to understand exactly which of the constraints are working against them to help create conditions that foster innovation instead of killing it. After years of academic research, coupled with on-the-job experience at two technology design firms, Owens identifies the six most common hurdles to innovation that companies encounter.

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