Innovation is widespread in rural areas, not just cities

Friday, January 3, 2020 - 02:00 in Psychology & Sociology

Conventional measures of innovation suggest that only big cities foster new ideas, but a more comprehensive measure developed at Penn State shows that innovation is widespread even in rural places not typically thought of as innovative. This "hidden" innovation brings economic benefits to businesses and communities, according to researchers, whose findings will help decision makers think in new ways about innovation and how they can support it.

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