Study analyzes the 'virality' of Twitter in electoral processes
Monday, September 21, 2015 - 09:30
in Psychology & Sociology
Since the Catalan elections of 2010, when Twitter reached a critical mass of Spanish users, this social network has played an important role in emitting messages during all of the electoral campaigns held in Spain. In this case, the research carried out at UC3M by Professor Mª Luz Congosto, of the Telematic Engineering Department analyzes three aspects of the political conversation that develops on this social network: the structure of the tweets, their content and their spread.