Hollywood studios questioning their friendship with Facebook
Wednesday, January 9, 2013 - 16:30
in Mathematics & Economics
Hollywood's friendship with Facebook is showing signs of strain. The entertainment industry was among the first to embrace the Silicon Valley phenomenon. Studio executives thought the giant social network held great promise in reaching moviegoers for less money than traditional advertising such as trailers and TV ads. Facebook's origins even became fodder for the 2010 Academy Award-winning movie "The Social Network."