Sexual objectification of female artists in music videos exists regardless of race, study finds

Wednesday, April 4, 2012 - 13:30 in Psychology & Sociology

Popular music videos have been criticized as having misogynistic messages and images. While more female music artists have gained visibility and created successful "brands" in recent years, critics argue that many of these artists are pushing the boundaries of acceptable norms with regard to race, gender and sexuality in popular culture. Cynthia Frisby, an associate professor of strategic communication in the University of Missouri School of Journalism, and Jennifer Aubrey, an associate professor in the department of communication in the University of Missouri College of Arts and Science, found an abundance of sexual objectification in music videos featuring female artists. They believe these cases of sexual objectification are concerning because of potential messages it sends to young viewers.

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