Cigarette Ads Fuel Teens' Desire to Start Smoking
Wednesday, March 3, 2010 - 07:14
in Mathematics & Economics
The more that teens see cigarette ads, the greater their risk of taking a puff. A new study shows that the particular content of tobacco marketing resonates with youth and that the vivid imagery in tobacco advertising captures their interest, although teens typically are more resistant to the promotional seduction of other products.