Men, women give to charity differently, says new research
Thursday, December 18, 2008 - 13:42
in Psychology & Sociology
To whom would you rather give money: a needy person in your neighborhood or a needy person in a foreign country? According to new research by Texas A&M University marketing professor Karen Winterich and colleagues, if you're a man, you're more likely to give to the person closest to you -- that is, the one in your neighborhood -- if you give at all.