Alcohol industry health campaigns miss the mark by a longshot, study finds
Monday, November 5, 2018 - 19:20
in Health & Medicine
Alcohol industry social responsibility schemes strengthen their own commercial interests while failing to reduce harmful alcohol use, according to a new worldwide study. Far from confirming industry claims that they can 'do good' with corporate campaigns, the findings suggest that the public health benefits are likely to be minimal. In fact, 11 percent of the industry actions had the potential for doing harm.