Social responsibility promotes conservative risk behavior
Monday, September 21, 2015 - 12:00
in Psychology & Sociology
Individuals make more conservative choices when the decisions they make affect other people, according to a new study. The study also found that conformism, or changing one's behavior to match the responses of others, also had an effect on risk taking. Observing the choice of another leads both individual and social decisions toward whatever the other person's expressed risk preference is.