Teenage TV audiences and energy drink advertisements
Friday, March 6, 2015 - 08:20
in Mathematics & Economics
Researchers have examined a database of television advertisements broadcast between March 2012 and February 2013 on 139 network and cable channels and found that more than 608 hours of advertisements for energy drinks were aired. Nearly half of those advertisements, 46.5%, appeared on networks with content themes likely to appeal to adolescents.