What Would Optimus Prime Do? 3 Important Leadership Lessons Transformers Taught 1980s Kids

Saturday, May 9, 2015 - 18:00 in Psychology & Sociology

According to a new paper, there is more than meets the eye when it comes to the impact of Saturday morning cartoons, in particular the popular 1980s cartoon series "The Transformers", and what it did to shape children's perceptions of what behaviors are associated with effective leadership. "The Transformers" started in 1984 with a toy line of transforming factions of alien robots fighting a civil war that spread to Earth -- the "good" Autobots, seeking peace, and the "bad" Decepticons, vying for galactic domination. The franchise has grown to include animation, comic books, video games and films, grossing more than $1 billion, whereas their competitors at the time, the Go-Bots, have been left behind. read more

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