Recent 'momentum' influences choices of baby names, NYU, Indiana psychology professors find

Tuesday, October 13, 2009 - 00:14 in Psychology & Sociology

How do people choose a name for their child? Researchers have long noted that the overall popularity of a name exerts a strong influence on people's preferences -- more popular names, such as Robert or Susan, are more frequent and, by their sheer ubiquity, drive more parents to adopt a similar choice.

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