Lexus uses LumiLor coating to show driver's heartbeat on car
Friday, July 24, 2015 - 05:20
in Mathematics & Economics
Lexus Australia has collaborated with creative agency M&C Saatchi to create a heart-racing demonstration of a vehicle that can display a driver's heartbeat on its exterior. In the demo, professional drivers raced at night with their heart rates "connected" to the cars they drove.