Outdoor retailer Patagonia puts environment ahead of sales growth
Friday, May 25, 2012 - 00:37
in Mathematics & Economics
Patagonia executives say that sales have soared despite the struggling economy, and that its environmental focus is key to its success.High-end outdoor clothier and gear maker Patagonia Inc. is out to prove that a company can generate strong sales while being nearly fanatical about environmental concerns.