Susan Cain: 'Society has a cultural bias towards extroverts'

Bestselling author Susan Cain on the cultural dominance of extrovertsSusan Cain is a former lawyer who quit Wall Street to write a book about how society is geared around extroverts at the expense of introverts and the wider economy. Quiet: The Power of Introverts in a World That Can't Stop Talking has been on the US bestseller lists since publication, and was published by Viking in the UK last month.What is your definition of an introvert?It's how you respond to stimulation, including social stimulation. So introverts prefer lower-stimulation environments, that's where they feel at their most alive. Whereas extroverts really crave stimulation in order to feel at their best. It's important to see it this way because people often equate introversion with being antisocial, and it's not that at all – it's just a preference.What's the relationship between shyness and introversion?Shyness is about the fear of social judgments – at...

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