Why Alfred Hitchcock Grabs Your Attention

Tuesday, August 4, 2015 - 06:40 in Psychology & Sociology

The movies of Alfred Hitchcock have made palms sweat and pulses race for more than 65 years. Georgia Institute of Technology researchers have now learned how the Master of Suspense affects audiences' brains. Their study measured brain activity while people watched clips from Hitchcock and other suspenseful films. During high suspense moments, the brain narrows what people see and focuses their attention on the story. During less suspenseful moments of the film clips, viewers devote more attention to their surroundings. read more

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