Weekend Science: When It Comes To Pizza Aesthetics, Cheese Matters
Friday, August 22, 2014 - 16:01
in Physics & Chemistry
Most consumers have an idea of their favorite pizza and it may have nothing at all to do with taste. The imagery on television commercials is gooey cheese stretching from the pie to the slice. Marketers have always known that cheese matters and now science is backing that up. Writing in the Journal of Food Science, scholars went beyond the standard trope of having golden cheese with that dark toasted-cheese color scattered in distinct blistery patches across the surface and a bit of oil glistening in the valleys and honed in on the various aspects that impact the total pizza experience. read more