Moving location of fruit and vegetables can lead to 15 percent sales increase
Tuesday, October 16, 2018 - 14:20
in Mathematics & Economics
Moving location of fruit and vegetables in shops can lead to 15 percent sales increase. Sales increased without any further messaging or marketing. Research suggests a simple 'nudge' can lead to healthier diets for young adults. Findings based on data collected between 2012-17 in a real University campus grocery store.