Researchers find similarities in brain activity for both habits and goals

Monday, March 28, 2011 - 11:40 in Psychology & Sociology

A team of researchers has found that pursuing carefully planned goals and engaging in more automatic habits shows overlapping neurological mechanisms. Because the findings, which appear in the latest issue of the journal Neuron, show a neurological linkage between goal-directed and habitual, and perhaps damaging, behaviours, they may offer a pathway for beginning to address addiction and similar maladies...

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