Profiting on the Internet
Thursday, March 18, 2010 - 08:50
in Mathematics & Economics
Despite the hyperbole, there are many examples that prove that business use of the Internet is not always profitable, the bursting of the dot.com bubble aside. Now, a Tunisian researcher reports in the International Journal of Technology Marketing that while unique use of the technology is not enough to generate competitive value, there are approaches that allow companies to improve their performance and so their bottom line...