The joy of giving lasts longer than the joy of getting

Thursday, December 20, 2018 - 09:45 in Psychology & Sociology

The happiness we feel after a particular event or activity diminishes each time we experience that event, a phenomenon known as hedonic adaptation. But giving to others may be the exception to this rule, according to research forthcoming in Psychological Science, a journal of the Association for Psychological Science. In two studies, psychology researchers Ed O’Brien (University […]

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