OPINION: Monday’s medical myth: men think about sex every seven seconds

Monday, April 30, 2012 - 11:01 in Psychology & Sociology

There is no consensus among researchers about the frequency of men's sexual thoughts, but every seven seconds seems a little much. Image: 101dalmations/iStockphoto Each time you turn on the television after 10pm, eavesdrop on a group of men at your local pub, or drive past a billboard, you’re likely to encounter some stereotypes about masculinity and men’s sexuality. We’re told that men’s minds are so immersed in thoughts of sex that it can become a full-time preoccupation. Think of James Bond’s sexual exploits, Cola Cola’s “bigger is better” campaign, and the folklore that men think about sex every seven seconds (which would amount to more than 8,000 thoughts about sex a day). Let’s focus, first, on one setting where there are ample opportunities for sexual interactions and discussions about sex: university. According to a recent study from Ohio State University, young men think about sex 19 times per day. They also have other regular,...

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