Seeing people on a package can improve product sales, study finds
Thursday, August 17, 2017 - 07:32
in Psychology & Sociology
UO professor Bettina Cornwell doesn't really care for potato chips, but she found herself considering a bag while traveling alone in France and feeling a bit lonely. She was thinking about how much she missed her family when she reached for a bag that sported a smiling face on the package.