With rewards, Zynga hopes to get you (more) hooked

Monday, March 21, 2011 - 12:30 in Mathematics & Economics

(AP) -- Beware, if you're among the hordes who wonder where the time went after becoming absorbed in online games such as "FarmVille" and "CityVille." Zynga, the hot Internet startup that created those ever-engrossing pastimes, is introducing another reason to goof off.

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